The brain gets tired from the endless processing of incoming data — information from TV, the Internet, advertisements on the streets, the radio in the car, work and household tasks, and conversations. If during the holidays you just want to lie on the couch without extra thoughts and movements and you don’t have the energy […]
Category: Blog
The Impact of Celebrity Endorsements on Sunglass Trends
When celebrities sport a hot pair of shades, their fans take notice. Celebrity endorsements and brand collaborations play a major role in driving demand and setting sunglasses trends. Savvy brands tap into celebrity influence to boost their eyewear’s popularity and prestige. Understanding how celebrities impact the sunglass market helps explain why certain styles gain must-have […]